Having spent considerable time and effort trying to use Google+ and Tumblr, I'm wondering who else uses them.
I'll deal with Tumblr first as it's the least complex. Tumblr is a popular blog tool, supposedly, but in my opinion it is rarely used for business. I have struggled to find interesting posts, despite trying a variety of search terms. It seems mainly full of images and these are mostly from photographers and the leisure crowd. I dip back in now and then but find no significant improvement. If anyone can guide me on this from a business perspective, please do!
Now, Google+ seems to be an untidy sock drawer, with it's links to Circles, Reviews and Business Pages. I blunder through it as best I can because it's part of Google and may have an effect on clients' website rankings - but I just don't get it. Secretly, I don't think Google does either.
For example, this is The BPc's Google+ page. It has 5 followers. FIVE, compared with our three figure following on Twitter. We have a number of people/businesses in our Circles (i.e. we follow them) but, with three exceptions, they rarely post, the exceptions being: Hitchin Town FC, Novelties Direct and Blogging Tips. None of these have me in their circles (i.e. follow me back), I just have 4 overseas followers and an unknown - not especially useful for business promotion in the UK!
Do I conclude that nobody uses Google+? Pretty much.